Bali’s property market is growing thanks to foreigners and digital nomads

The property market in Bali is experiencing strong growth in 2026 on the back of a resurgence in tourism and an increase in the number of foreign residents, particularly digital nomads and investors. The main demand areas are centred in Chang, Seminyak, Ubud and Uluwatu. These are the areas that form the premium segment of the market and attract international capital.

Property prices in Bali vary greatly depending on the format. In the villa segment, the cost averages from $1,500 to $3,500 per square metre, while premium projects are higher. Ready-to-rent villas sell in the range of $150,000 to $500,000 per unit and above.

Indonesian law restricts foreigners from owning property, so the main model remains long-term leases (leasehold) for 25-30 years with an option to renew.

Foreigners play a key role in the Bali market. In some locations their share reaches 60-70% of all transactions, especially in the segment of villas for rent.

The main groups of buyers are citizens of Australia, UK, USA and European countries. In recent years, the presence of investors from Russia and Ukraine has increased significantly, especially after 2022.

Russians have become one of the most prominent groups in the Bali market, actively investing in villas and rental businesses. Ukrainians are also present among investors and tenants, forming part of the demand in the remote work and relocation segment.

Thus, Bali is one of the most foreign capital-dependent property markets in the world, where price dynamics are directly linked to the global mobility of the population and the trend towards telecommuting.

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